We Are What We Pretend To Be

The quote “we are what we pretend to be” comes from Kurt Vonnegut. Who we are, what we do, it’s all a choice. The same principle surfaced in my Twitter timeline this week from writer/director Christopher McQuarrie: Whatever it is you want to become, be it now. For most of us creatives, there’s nothing stopping …

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It Should Just Be Dead Simple

We often think that only complicated plans are valid plans. To launch a new website, we have to have the perfect design. Not to mention the corresponding logo, tagline, business name, font, color palette, t-shirt, office space, etc., rather than doing the thing we set out to do: launch a website. Rather than writing 1,000 …

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Saying Yes and Saying No

Scour the web and you’ll hear tons of advice on when to say “yes” to opportunities – generally early on in your career – and no to opportunities, because saying “yes” later on means, by default, that you’re saying “no” to everything else that comes up during the time you’re handling that “yes”. What about …

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Creating Demand

Can you actually create demand? Can you inject a desire into another person to the point of taking action, such as buying your art, coming to your show, investing in your movie, or signing you as a client? No. I don’t think you can. You can only respond to demand. That goes for you as …

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